Awarded 3 gold stars at the 2026 Great Taste Awards in London! The only matcha available in the EU with this award! Available exclusively from us.

Sweet, creamy, and smooth, with a full-bodied, aromatic flavor and distinct cocoa notes, Amai Matcha is reminiscent of dark chocolate. This ceremonial matcha tea from Nakai San in the Uji tea-growing region (Kyoto) is available in limited quantities and is simply unparalleled in aroma and flavor. At the 2026 Great Taste Awards in London, this matcha was awarded 3 out of 3 possible Gold Stars. An incredible treat whether enjoyed on its own as koicha or usucha, or as a koicha matcha latte. Available exclusively from us.

Variety: Matcha (ground Shincha-Tencha, fully shaded)
Characteristics: sweet, intensely aromatic, chocolatey, distinct umami, creamy and full-bodied, no grassy or astringent notes, Ceremonial Grade / Contest Grade
Well suited for: served plain (Koicha & Usucha), high-quality matcha latte
Producer: Nakai San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Processing: ground on granite mills
Origin: Wazuka (Uji), Kyoto, Japan
Harvest: Early harvest (May) 2026
Cultivar: Okumidori

Content: 30g
Delivery: approx. 2-3 working days (Germany, other countries)

NEW HARVEST NOW AVAILABLE! 💚🍵 Awarded 2 stars at the Great Taste Awards in London 🌟🌟

This highly aromatic and full-bodied Kabusecha green tea from the first harvest of 2026 comes from Mr. Iwakura in Shimada (Shizuoka). The new harvest is particularly notable for its enhanced sweetness and perfect balance. Thanks to its extended shading with nets and its exceptionally natural cultivation methods, it is highly aromatic, unique, and full-bodied in flavor. Natural fertilization with tea grass (Chagusaba) is a traditional method from Shizuoka Prefecture and ensures a broad, complex aroma. Despite its intensely aromatic flavor, this premium green tea has no astringency and is not bitter at all. Like all of our green teas, it is, of course, completely pesticide-free.

Variety: Kabusecha (Aracha, loose-leaf green tea, semi-shaded, unsorted)
Characteristics: intensely aromatic, sweet, deep umami
Producer: Iwakura San
Cultivation: Chagusaba, no pesticides, herbicides, or chemical fertilizers
Processing: medium-steamed (Chuumushi), unsorted
Origin: Shimada (Shizuoka), Japan
Harvest: 1st picking 2026
Cultivar: Yabukita

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

🌟 The new 2026 harvest has arrived 💚 Full-bodied , sweet, with notes of cocoa and umami 💚🌟 Awarded at the 2024 Great Taste Awards in London. Available exclusively from us.

Our most popular first-harvest matcha tea comes from Mr. Hasegawa in Hamakita (Shizuoka), Japan. A very aromatic matcha with a rich umami flavor and a perfect balance of sweetness, spiciness, and freshness. It’s perfect on its own as a classic matcha tea, but also works great as a matcha latte, mixed into yogurt, or in shakes and smoothies. Like all our green teas, it’s completely pesticide-free.

Variety: Matcha (ground tencha, fully shaded)
Characteristics: robust and full-bodied, sweet and spicy, well-balanced, top quality
Ideal for: served plain (Usucha & Koicha), Matcha Latte
Producer: Yoshiaki Hasegawa
Cultivation: JP (Japan)—Certified Organic, no pesticides, herbicides, or chemical fertilizers
Processing: ground in granite mills
Origin: Hamakita (Shizuoka), Japan
Harvest: 1st picking 2026
Cultivar: Saemidori & Yabukita

Content: 30g
Delivery: approx. 2-3 working days (Germany, other countries)

🌟 New 2026 harvest has arrived 💚 Fruity, slightly sweet, with notes of passion fruit and white peach 💚🌟

Our most popular green tea. This fruity, aromatic green tea from the first harvest of 2026 comes from Mr. Takayuki of Kobayashi (Miyazaki) on the southern island of Kyushu, Japan. Even the tea leaves themselves have a sweet, fruity aroma reminiscent of passionfruit or mango. The flavor is well-balanced, mild, fruity, and sweet. In addition to its sweetness and a hint of umami, this premium green tea also offers notes of white peach and passionfruit. Like all of our green teas, it is completely pesticide-free.

Variety: Sencha (loose-leaf green tea, unshaded)
Characteristics: aromatic, sweet & fruity, notes of passion fruit & white peach, top quality
Producer: Mr. Takayuki
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Kobayashi (Miyazaki), Japan
Harvest: 1st picking 2026
Cultivar: Yabukita

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

• Find your favorite matcha:
  3 exclusive single-origin varieties (30g each) straight from Japan—perfect for comparing.

• Award-Winning: Winner at the Great Taste Awards in London (2024 & 2025)

• 100% laboratory-tested and pesticide-free: View the current test report here

• Save €10 + goes a long way: Enough for 60–90 bowls.

Want to discover the fascinating world of authentic Japanese matcha, but not sure which one suits your taste best? With our curated tasting set, you can try 3 authentic premium and ceremonial matchas imported directly from tea farmers in Uji and Shizuoka 🇯🇵—and save €10 right away.

Contents: 90 g (3 × 30 g)
Delivery: approx. 2–3 business days (Germany, other countries)

A set of 4 different Sencha green teas sourced directly from individual tea farmers in Japan: from Sencha to Kabusecha to Gyokuro, you can sample a wide range of our selection. Each package (30 g) is resealable and easily yields 4–5 teapots’ worth. And, of course, as always: 1 tea : 1 tea farmer, plus certified pesticide-free. This way, you can discover which green tea best suits your taste.

Varieties: 1x Sencha No. 1, 1x Kabusecha, 1x Hana Sencha, 1x Gyokuro No. 2
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Shizuoka , Miyazaki, and Kagoshima, Japan
Harvest: 2026

Contents: 120 g (4 × 30 g)
Delivery: approx. 2–3 business days (Germany, other countries)

🍫 Unique flavor: Mildly sweet with subtle notes of cocoa and hazelnut—less bitter than conventional houjicha powder due to its light roasting.

☕️ Low-caffeine alternative: Perfect as a gentle, soothing alternative to matcha or coffee for the afternoon and evening.

🌱 Pure natural product: Sourced directly from Susumu San’s tea garden in Shizuoka—100% free of pesticides, herbicides, or chemical fertilizers.

🍃 Premium quality from Japan: Made from 100% whole tea leaves (no stems or broken pieces), gently ground in granite mills.

High-quality houjicha powder from the fall and winter harvest (秋冬番茶) for houjicha lattes: use it to whip up your own soothing houjicha latte with light roasted aromas and notes of cocoa and green tea. Unlike conventional houjicha powder, only whole tea leaves—without stems or broken pieces—are ground and very lightly roasted, bringing out the sweetness, aroma, and freshness more prominently and resulting in a houjicha (latte) that’s less astringent.

Variety: Houjicha Powder (made from whole tea leaves, roasted & ground), Light Roast
Characteristics: sweet and toasty, aromas of cocoa and hazelnut, slightly fruity and fresh notes, premium quality
Producer: Susumu San
Cultivation: no pesticides, herbicides, or chemical fertilizers
Processing: ground in granite mills
Origin: Kawane (Shizuoka), Japan
Harvest: Aki-Fuyu Bancha (秋冬番茶)
Cultivar: Yabukita

Content: 30g
Delivery: approx. 2-3 working days (Germany, other countries)

This matcha from first picking comes from Mr. Yoshiharu from Kakegawa (Shizuoka), Japan. It is a very sweet Matcha without any bitter notes and just because it is quite mild, ideal even for beginners. Not only delicious as a classic matcha tea, but also as a matcha latte, in cereal or as a milkshake. Like all our green teas, it is absolutely pesticide-free. The Matcha N°2 is also available with matcha bowl & accessories in our Matcha Set Kakedashi here.

Variety: Matcha (ground tencha, fully shaded, Kuradashi aging)
Characteristics: mild, slightly sweet, premium quality
Well suited for: matcha latte, baking, served straight as usucha
Producer: Yoshiharu Matsushita
Cultivation: JP (Japan)—Certified Organic, no pesticides, herbicides, or chemical fertilizers
Processing: ground on granite stone
Origin: Kakegawa (Shizuoka), Japan
Harvest: 1st picking 2025
Cultivar: Saemidori

Content: 30g
Delivery: approx. 2-3 working days (Germany, other countries)

Creamy-smooth, delicately aromatic, mild, and slightly sweet: this matcha tea from the first harvest of 2025 comes from Mr. Yoshiharu in Kakegawa (Shizuoka 🇯🇵) and represents his finest quality. Only the youngest and most delicate tea leaves are selected for this exquisite Supreme Edition. The result is even more aromatic and significantly milder than our popular Matcha No. 2, with a delicate umami flavor and an intense green color. A highlight especially for pure enjoyment and high-quality matcha drinks—and, of course, 100% certified pesticide-free.

Variety: Matcha (ground tencha, fully shaded)
Characteristics: very mild, delicately aromatic, creamy and smooth, subtle umami, slight sweetness, tea ceremony quality
Well-suited for: served plain (Usucha), Matcha Latte
Producer: Yoshiharu Matsushita
Cultivation: JP (Japan)—certified organic, no pesticides, herbicides, or chemical fertilizers
Processing: ground in granite mills
Origin: Kakegawa (Shizuoka), Japan
Harvest: 1st picking 2025
Cultivar: Saemidori

Content: 30g
Delivery: approx. 2-3 working days (Germany, other countries)

Awarded at the 2025 Great Taste Awards in London. Available exclusively from us. A sweet, full-bodied matcha tea of the highest ceremonial grade quality—grown, harvested, and perfected in Uji, Japan. Imported directly from tea farmer Masahiro, with no middlemen. A full-bodied aroma with a delicate balance of sweetness and umami, as well as subtle notes of cocoa. Extremely creamy and smooth mouthfeel thanks to exceptionally finely ground matcha powder. A fantastic treat, especially when enjoyed pure (koicha or usucha), but also as a high-quality matcha latte. From one of the most traditional tea farms in the heart of Kyoto, which has been growing green tea for over 130(!) years. Available exclusively from us!

Variety: Uji Matcha (ground tencha, fully shaded)
Characteristics: sweet and full-bodied, creamy and smooth, very aromatic, finely balanced, ceremonial grade, good umami
Ideal for: drinking plain (Usucha & Koicha), high-quality matcha latte
Producer: Masahiro San
Cultivation: JP (Japan)—Certified Organic, no pesticides, herbicides, or chemical fertilizers, fully shaded for 3–4 weeks
Processing: ground on granite mills
Origin: Uji (Kyoto), Japan
Altitude: 500 m
Tea farm since: 1894
Japan Certified Organic since: 1980
Harvest: 1st harvest 2026
Cultivars: Okumidori & Samidori

Content: 30g
Delivery: approx. 2-3 working days (Germany, other countries)

🌸 100% natural cherry blossom flavor: A unique, fresh, floral taste with no artificial flavors or added flower petals—derived solely from the rare “Shizu” tea variety.

🌿 All-natural cultivation: 100% pesticide-free, grown without herbicides or chemical fertilizers.

👨‍🌾 Exclusive direct import: Hand-picked by tea farmer Susumu San from Kawane (Shizuoka, Japan), who produces this premium green tea exclusively for SHO CHA.

🍃 Authentic Character: As natural as possible: First harvest of 2026, coarsely sorted and with a wild appearance for a particularly fresh and authentic taste experience.

Hana (花) means “flower” or “blossom” in Japanese, and the name says it all: this green tea has a natural aroma of cherry blossoms thanks to the special Shizu cultivar (tea plant variety). A floral, aromatic premium green tea with a slightly sweet, fruity aftertaste and notes of light-colored grapes. The tea is as natural as possible to preserve its fresh flavor with floral notes: coarsely sorted, it contains some tea blossoms and stems, and the tea leaves have an almost wild appearance. It is produced by Susumu San from the small town of Kawane in Shizuoka Prefecture.

Variety: Sencha (loose-leaf green tea, unshaded)
Characteristics: floral, aromatic and mild, light & fresh, good umami, delicate fruity notes in the aftertaste
Producer: Susumu San
Cultivation: 100% pesticide-free; no pesticides, herbicides, or chemical fertilizers
Origin: Kawane (Shizuoka), Japan
Harvest: 1st harvest 2026
Cultivar: Shizu

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

🌟NEW💚This Fukamushi Gyokuro is the premium green tea from Masayuki-san in Asahina, Shizuoka 🇯🇵 Traditionally shaded for 30 days using straw mats (komoto coverage cultivation). Asahina in Shizuoka is considered one of the three best regions for Gyokuro in Japan. Typical of high-quality green tea from this region, it is deeply steamed to produce an intense aroma, strong umami, and a full-bodied flavor. Particularly well-suited for multiple infusions.

Variety: Gyokuro (loose-leaf green tea, traditionally fully shaded for 30 days, 1–2 months of Kuradashi aging)
Characteristics: smooth, richly aromatic, high umami, slightly sweet/spicy, finely balanced
Producer: Masayuki San
Cultivation: JP (Japan)—Certified Organic, no pesticides, herbicides, or chemical fertilizers
Origin: Asahina , Shizuoka, Japan
Harvest: 1st picking 2026
Cultivar: Yabukita
Shading: traditional method using straw mats, 30 days
Steaming: Fukamushi (long)

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

🌟NEW💚This premium green tea is produced by Akane San in Kagoshima, off the volcanic island of Sakurajima 🇯🇵 The tea leaves and the infusion have a fruity passion fruit aroma. Thanks to the Okumidori cultivar, this Gyokuro has a very sweet and pleasantly mellow flavor with notes of pastries, almonds, and dried fruit. Compared to Gyokuro No. 1, it’s significantly fruitier and has a very well-balanced umami. Due to its unique combination of the umami typical of Gyokuro and its fruitiness, it’s one of the best naturally grown Gyokuro teas we’ve ever had the pleasure of tasting.

Variety: Gyokuro (loose-leaf green tea, 30% fully shaded)
Characteristics: sweet and mellow, fruity, full-bodied aroma, balanced umami, notes of pastries and dried fruit, subtle, refined bitterness
Producer: Akane San
Cultivation: JP (Japan)—Certified Organic, no pesticides, herbicides, or chemical fertilizers
Origin: Makizono (Kagoshima), Japan
Harvest: 1st picking 2026
Cultivar: Okumidori
Shading: 3–4 weeks
Steaming: Asamushi (short)

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

🍋 Mild citrus aroma with a subtle hint of green tea: The gently dried peels of the Japanese yuzu fruit give the tea a pleasantly mild citrus flavor that harmonizes beautifully with the full-bodied, slightly sweet green tea.

🌿 Premium Kukicha Tea Blend: A fine selection of flavorful tea stems (~80%) and delicate tea needles (~20%), obtained during the sorting of high-quality Asamushi Sencha.

👨‍🌾 Exclusive direct import: Sustainably sourced directly from tea farmer Susumu San in Kawane (Shizuoka, Japan)—for guaranteed freshness and fair trade practices.

🌱 All-natural & pesticide-free: The crops are grown entirely without the use of pesticides, herbicides, or chemical fertilizers.

Naturally grown yuzu citrus meets kukicha green tea made from high-quality asamushi sencha. The yuzu citrus fruits, with their complex aromas, are dried, and the peel is then combined with a fine selection of tea stems and leaves. This creates a unique green tea with delicately zesty fruit aromas and full-bodied green tea notes. By selecting only lightly steamed Sencha green tea without tea dust, it is now fruitier and even better balanced.

Variety: Yuzu Kukicha ( loose-leaf green tea/Asamushi Sencha, yuzu peel)
Characteristics: fruity-sweet, tangy, subtly astringent
Producer: Susumu San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Kawane (Shizuoka), Japan
Harvest: 1st picking 2026
Cultivar: Zairai , Yabukita

Contents: 100g
Preparation: 1 teaspoon per 100ml / 70°C / 60 seconds
Delivery: approx. 2-3 working days (Germany, other countries)

🌟 New 2026 harvest has arrived 💚 Awarded at the 2025 Great Taste Awards in London.

A smooth, full-bodied, aromatic, and slightly sweet premium green tea with the fruitiness typical of Kyushu and the umami typical of Shizuoka. Akane-san, a young tea farmer, runs the tea farm together with her family right at the foot of the active volcano Sakurajima. Akane San trained in Shizuoka and is now gradually taking over her father’s tea farm. Completely atypical for a green tea grown exclusively with natural fertilizer, this kabusecha has a very intense flavor with strong umami and no bitterness or grassy notes whatsoever. It is a kabusecha that is already highly sought after in Japan due to its strong umami.

Variety: Kabusecha ( semi-shaded)
Characteristics: full-bodied, strong umami, soft and slightly sweet, mild and fruity aftertaste, very complex
Producers: Akane San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Makizono (Kagoshima), Japan
Harvest: 1st picking 2026
Cultivar: Meiryoku

Contents: 100g
Preparation: 1 teaspoon per 100ml / 60-70°C / 60-90 seconds
Delivery: approx. 2-3 working days (Germany, other countries)

Sweet, very full-bodied and smooth with a pleasant umami flavor and light notes of vanilla and sweet pastries. Virtually no astringency or bitter notes, making it one of the highest-quality green teas in our lineup. Strictly limited! Produced by Okada-san in the small village of Wazuka in the Uji tea-growing region. The Goko tea plant variety is grown exclusively in Uji, Kyoto, and is used almost exclusively for matcha tea; as a sencha, it is therefore one of the rarest green teas in Japan. The tea plants are harvested entirely by hand and nurtured with fertilizer made from the farm’s own compost.

Variety: Sencha (loose-leaf Goko green tea, unshaded)
Characteristics: sweet, full-bodied and smooth, notes of vanilla, slightly mineral and spicy, scent of conifers, very easy to drink
Producers: Okada San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Wazuka (Uji, Kyoto), Japan
Harvest: 1st picking 2026
Cultivar: Goko (ごこう)

Contents: 100 g
Preparation: 1 tsp per 100 ml / 70°C / 60 seconds or 60°C / 90 seconds
Shipping: approx. 2–3 business days (Germany, other countries)

NEW & for a very limited time only! 🌸🌊 Just arrived 🍃🛬

Akane San has crafted a black tea from the famous Benifuuki cultivar with a completely surprising flavor profile—one that is virtually unmatched in terms of sweetness and full-bodied richness. In addition to its very high EGCG/catechin content and its popularity among people with allergies, Benifuuki is particularly known for its strong astringency and bitterness. None of that is detectable in this sweet and mellow black tea. Instead, it is dominated by sweetness, a warm aroma, a full-bodied character, and slightly fruity and spicy notes. Akane San has produced only a very small quantity, which will be available exclusively at SHO CHA. Don’t miss out on this special tea!

Variety: Wakoucha ( black tea / Japanese red tea)
Characteristics: sweet, malty, full-bodied, notes of peach and strawberry, balanced and smooth
Producer: Akane San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Makizono (Kagoshima), Japan
Harvest: 1st picking 2026 (entirely by hand)
Cultivar: Benifuuki

Contents: 100g
Preparation: 1 teaspoon per 100ml / 60-70°C / 60-90 seconds
Delivery: approx. 2-3 working days (Germany, other countries)

🌸🌊 The new 2026 harvest has arrived 🍃🛬

Hand-picked premium green tea from the small village of Kawane in Shizuoka. Processed entirely by hand—from cultivation and harvesting to drying and rolling—by tea farmer Susumu-san. A soft, floral spring tea with slightly sweet, fruity notes. Even the tea leaves themselves have a sweet aroma with fresh, floral notes. The tea has a bright green color in the cup.

Variety: Sencha (loose-leaf green tea, unshaded)
Characteristics: floral, mellow, notes of light-colored grapes, slightly sweet, delicate umami
Producers: Susumu San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Kawane (Shizuoka), Japan
Harvest: 1st picking 2026 (entirely by hand)
Cultivar: Yabukita & Zairai
Steaming: Asamushi (short)

Contents: 100g
Preparation: 1 teaspoon per 100ml / 70°C / 60 seconds
Delivery: approx. 2-3 working days (Germany, other countries)

🌸🌊 The new 2026 harvest has arrived 🍃🛬

Yama no Kaze means “mountain breeze” and captures the fresh, floral aroma of this unique Sencha green tea. Subtle sweetness, notes of wild herbs, and a clear, long-lasting finish with distinct umami reflect the special production process of this green tea: after harvesting, the tea is left to mature overnight in bamboo baskets over mountain spring water to develop its unique aroma, reminiscent of the floral notes of a light oolong tea. This type of Sencha is also called “Kaori Ryokucha” because of its floral aroma (香り/Kaori). A hand-picked Sencha green tea specialty with a unique character, highly aromatic flavor, and airy freshness.

Variety: Kaori Ryokucha (Sencha, loose-leaf green tea, unshaded)
Characteristics: floral, notes of wild herbs, slightly tangy, umami, fresh and vegetal
Producer: Susumu San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Kawane (Shizuoka), Japan
Harvest: 1st picking 2026 (entirely by hand)
Cultivar: Zairai
Steaming: Asamushi (short)

Contents: 100g
Preparation: 1 teaspoon per 100ml / 70°C / 60 seconds
Delivery: approx. 2-3 working days (Germany, other countries)

🌸🌊 The new 2026 harvest has arrived 🍃🛬

This refreshing first-harvest green tea from 2026 comes from Mr. Haruki of Miyakonojou (Miyazaki) on the southern island of Kyushu, Japan. It is a light and fresh-smelling sencha with a bright, light-green infusion, a subtle spiciness, floral notes, and a sweet, fruity aroma. The dark-green, needle-shaped tea leaves are a testament to the high quality of this sencha. Like all of our green teas, it is completely pesticide-free.

Variety: Sencha (loose-leaf green tea, unshaded)
Characteristics: floral, aromatic, light & clear, slightly spicy & sweet, top quality
Producer: Haruki San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Miyakonojou (Miyazaki), Japan
Harvest: 1st picking, 2026
Cultivar: Yabukita

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

Honored at the Great Taste Awards 2024 in London. 🌟

Mildly aromatic black tea from Yamamoto San in Hamamatsu, Japan. Sweetly fragrant with a sweet, full-bodied aroma and typical reddish-brown, radiant cup color.

Koucha 紅茶 literally means "red tea" in Japan and refers to the reddish color of the cup. In contrast to black teas from India or Kenya, this Japanese black tea is sweeter, has hardly any bitter notes and a good umami.

Variety: Koucha (loose black tea)
Characteristics: mildly aromatic, sweet, floral, slightly fruity
Producer: Yamamoto San
Cultivation: no pesticides, herbicides, or chemical fertilizers
Origin: Hamamatsu , Shizuoka, Japan
Harvest: 1st picking 2026
Cultivar: Yabukita
Shading: none
Steaming: Asamushi (short)

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

NEW HARVEST 2026 🍃🍿

This sweet Genmaicha green tea comes from Mr. Toshimi from Kirishima(Kagoshima) from the southern island of Kyushu, Japan. Due to the many popped rice grains, it is not only a visual eye-catcher, but also tastes intensely sweet with light roasted aromas and a fresh green tea note. And it's all caffeine-free - ideal for evening enjoyment, with dinner, or for people who are sensitive to caffeine. Like all our green teas, it is absolutely pesticide-free.

Variety: Genmaicha (approx. 50% loose Bancha green tea & 50% roasted rice, unshaded)
Characteristics: sweet, tangy, pleasant roasted aromas, top quality
Producer: Toshimi San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Kirishima (Kagoshima), Japan
Harvest: 2nd picking 2026 (summer)
Cultivar: Yabukita

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

Awarded 2 gold stars at the 2026 Great Taste Awards in London! Available exclusively from us.

Harumidori means “spring green” and is the name of the tea plant variety (cultivar) used for this top-grade Sencha green tea. Very high umami, intense sweetness, and a soft, mellow character are actually typical of shaded Gyokuro, yet the distinctive aroma of this Harumidori Sencha does not result from shading. The extremely rare cultivar, hand-picked by tea farmer Nobuyuki San, and a light aging process create the Gyokuro-like flavor along with a slightly sweet fruitiness. For anyone who loves the high umami and sweetness of Gyokuro but doesn’t want to sacrifice the freshness and fruitiness typical of Sencha, this tea is just right. Sencha Harumidori is a hand-picked Sencha green tea specialty with an incomparable character, aroma, and flavor.

Variety: Sencha (loose-leaf green tea, unshaded, lightly aged)
Characteristics: high umami, sweetness, buttery smooth, fresh and fruity
Producer: Nobuyuki San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Kawane (Shizuoka), Japan
Harvest: 1st plucking 2026
Cultivar: Harumidori
Steaming: Asamushi (short)

Contents: 100 g
Preparation: 1 tsp per 100 ml / 70°C / 60 seconds (alternatively: 60°C / 120 seconds)
Delivery: approx. 2–3 business days (Germany, other countries)

THE 2026 HARVEST IS SOLD OUT 🍵🍃 JOIN THE WAITING LIST TO BE NOTIFIED ABOUT THE 2027 HARVEST! ✈️📢

FOR A LIMITED TIME ONLY! 🌊 After a 2-year hiatus: we’ve once again secured the rare and exclusive Shōju cultivar for our Shincha Hayai 🌟🍃

The very first green tea of the new 2026 season comes from Mr. Eiichi on the island of Tanegashima, in the far south of Japan. Along with the ➡️SHINCHA MIDORI, it is flown directly to us from the tea farm. This guarantees maximum freshness but also means availability is extremely limited! Thanks to the Shōju cultivar (tea bush variety), this is an incredibly smooth, naturally sweet Shincha green tea with deep umami, perfectly balanced body, and a fresh aroma. As soon as you open the package, a scent reminiscent of a fresh spring breeze and light fruitiness wafts toward you.

A unique shincha that can only come from Tanegashima. The Shoju cultivar is found exclusively on Tanegashima and was developed by Eiichi Matsushita and the Tanegashima Tea Association. Naturally, Eiichi-san uses absolutely no pesticides or chemical fertilizers. Thanks to its high quality, this green tea can be steeped at least four times! We will only have a very limited quantity in stock, as Mr. Eiichi produces only a limited amount each year and his Shincha is extremely popular in Japan.

Variety: SHINCHA Sencha (loose-leaf green tea, lightly shaded, premium selection)
Characteristics: smooth, natural sweetness, aromatic and full-bodied, deep umami, slightly floral, fruity aftertaste, top-quality First Flush Shincha
Steaming: Asamushi (light)
Producer: Eiichi San (Tanegashima Tea Association)
Cultivation: No pesticides, herbicides, or chemical fertilizers
Awards: Gold Medalist at the Japanese Tea Selection Paris 2025
Origin: Tanegashima , Kyushu, Japan
Harvest: Early harvest 2026
Cultivar: Shoju

Content: 50g
Delivery: approx. 2-3 working days (Germany, other countries)

THE 2026 HARVEST IS SOLD OUT 🍵🍃 JOIN THE WAITING LIST TO BE NOTIFIED ABOUT THE 2027 HARVEST! ✈️📢

Is the ➡️SHINCHA HAYAI not exclusive enough for you? Then the SHINCHA MIDORI is just the thing for you: this green tea comes from one of the rarest cultivars, “Tsuyu Midori,” and is grown by Mr. Eiichi on the island of Tanegashima in the very south of Japan. We are the only shop in the world offering this tea from this cultivar. This Shincha is therefore your one-time chance to try this unique green tea. A very delicate aroma and a perfect balance of freshness, mildness, and floral-vegetal notes, as well as sweetness and a full umami, make this ultra-limited Shincha green tea something truly special. Its particularly soft mildness sets this Shincha apart. Of course, Eiichi San completely avoids pesticides and chemical fertilizers. Due to its high quality, this green tea can be steeped 5–7 times! We will only have an extremely limited quantity in stock, as Mr. Eiichi produces only a limited amount each year and the SHINCHA MIDORI is available exclusively from us.

Variety: SHINCHA Sencha (loose-leaf green tea, lightly shaded, premium selection)
Characteristics: aromatic and mellow, fresh, slightly sweet, floral and vegetal, mild, umami, no bitter notes, top-quality First Flush Shincha
Shading: Asamushi (light)
Producer: Eiichi San (Tanegashima Tea Association)
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Tanegashima , Kyushu, Japan
Harvest: Early harvest 2026
Cultivar: Tsuyu Midori

Content: 50g
Delivery: approx. 2-3 working days (Germany, other countries)

THE 2026 HARVEST IS SOLD OUT 🍵🍃 JOIN THE WAITING LIST TO BE NOTIFIED ABOUT THE 2027 HARVEST! ✈️📢

2x 50g SHINCHA HAYAI & 1x 50g SHINCHA MIDORI at a special price. Ultra-fresh, flown in directly from the tea farm in Japan. Both Shincha green teas come from Mr. Eiichi on the island of Tanegashima in the very south of Japan. We are the only shop in the world to offer this tea from both cultivars (Shoju & Tsuyu Midori). A unique aroma and a perfect balance of freshness, umami, body, and sweetness make these ultra-limited Shincha green teas something truly special. Of course, Eiichi San completely avoids pesticides and chemical fertilizers. Due to their high quality, both green teas can be steeped 5–7 times! We will only have an extremely limited quantity in stock, as Mr. Eiichi produces only a limited amount each year, and the SHINCHA MIDORI, in particular, is available exclusively from us.

Variety: SHINCHA Sencha (loose green tea, lightly shaded, premium selection)
Characteristics: mild and smooth, full-bodied, fresh, rich umami, top-quality first flush Shincha
Shading: Asamushi (light)
Producer: Mr. Eiichi (Tanegashima Tea Association)
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Tanegashima , Kyushu, Japan
Harvest: Early harvest 2026
Cultivar: Tsuyu Midori & Shoju

Contents: 2 x 50 g + 1 x 50 g
Delivery: approx. 2–3 business days (Germany, other countries)

THE 2026 HARVEST IS SOLD OUT 🍵🍃 JOIN THE WAITING LIST TO BE NOTIFIED ABOUT THE 2027 HARVEST! ✈️📢

This Shincha from the new 2026 season comes from Mr. Sugita in Makinohara, Shizuoka, in the heart of Japan. The extended steaming of the green tea, known as Fukamushi, gives the Shincha a deep, sweet flavor and a fruity aroma from the tea leaves. The very fine and broken tea leaves give the infusion a vibrant green color. Fertilization with home-grown tea grass further enhances the sweetness and depth of flavor of the green tea. If you steep the Shincha multiple times, you can fully appreciate the flavor nuances of the Fukamushi Shincha: ranging from sweet to spicy-umami to light and fresh. We currently have only a very limited quantity in stock, as Mr. Sugita produces only a limited amount each year and his Fukamushi green tea is very popular in Japan.

Variety: SHINCHA Fukamushi Sencha (loose-leaf green tea, unshaded, premium selection)
Characteristics: sweet and mellow, full-bodied, mild umami, fresh, top-quality first-flush Shincha
Processing: Fukamushi (long, broken leaves)
Producer: Sugita San
Cultivation: JP (Japan)—Certified Organic, no pesticides, herbicides, or chemical fertilizers
Origin: Makinohara , Shizuoka, Japan
Harvest: Early harvest 2026
Cultivar: Yabukita

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

THE 2026 HARVEST IS SOLD OUT 🍵🍃 JOIN THE WAITING LIST TO BE NOTIFIED ABOUT THE 2027 HARVEST! ✈️📢

A special, limited-edition version of our popular Sencha N°1. Unlike the regular Sencha N°1, it is shaded with nets and hand-picked. It is also steamed slightly longer for greater balance. It has an intensely fruity fragrance, a soft, almost milky flavor, and a beautifully rich umami profile. It is even more aromatic and full-bodied than our popular Sencha N°1.

Variety: SHINCHA Sencha (loose-leaf green tea, net-shaded, premium selection)
Characteristics: aromatic, smooth/milky, good umami, top-quality first-flush Shincha
Steaming: Chuumushi (medium-length, slightly broken leaves)
Producer: Takayuki San
Cultivation: No pesticides, herbicides, or chemical fertilizers; shaded with nets
Origin: Kobayashi (Miyazaki), Kyushu, Japan
Harvest: Early harvest 2026
Cultivar: Yabukita

Content: 100g
Delivery: approx. 2-3 working days (Germany, other countries)

The 2025 harvest is sold out. Sign up for the waiting list above so you don't miss the start of the 2026 season! 😸🍵💚

Produced by Konishi San in the small tea village of Kawane. The Koushun tea plants are harvested entirely by hand to produce one of Japan's rarest green teas. The aroma is typically full-bodied and sweet, reminiscent of almonds and apricots, with a deep spiciness and a long-lasting fruity aftertaste. Only available for a short time, as stocks are very limited!

Variety: Sencha (loose-leaf green tea, unshaded)
Characteristics: sweet, floral aroma; notes of almond and apricot; slightly spicy; very complex; long-lasting aftertaste
Producer: Nobuyuki San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Kawane (Shizuoka), Japan
Harvest: 1st picking 2025
Cultivar: Koushun

Contents: 100g
Preparation: 1 teaspoon per 100ml / 65°C / 50 seconds (no hotter/longer)
Delivery: approx. 2-3 working days (Germany, other countries)

A very smooth, mildly sweet, and full-bodied premium Sencha. Features a Gyokuro-like umami and slightly floral notes in the finish. Grown, harvested, and processed by Susumu San at his newly established tea farm in Kawane, Shizuoka, in the heart of Japan. Thanks to the slightly longer steaming process, the tea leaves are finer and the infusion is particularly aromatic, without any bitterness or harsh flavors. Very soothing and pleasant to drink.

Variety: Sencha (loose-leaf green tea, unshaded)
Characteristics: mildly sweet, highly aromatic, smooth, floral, rich umami
Producer: Susumu San
Cultivation: No pesticides, herbicides, or chemical fertilizers
Origin: Kawane (Shizuoka), Japan
Harvest: 1st picking 2025
Steaming: Chumushi (medium-length)
Cultivar: Yabukita

Contents: 100g
Preparation: 1 teaspoon per 100ml / 60°C / 90 seconds
Delivery: approx. 2-3 working days (Germany, other countries)